Fans of Womble Bond Dickinson can now brand their life with the firm after it opened an online shop to celebrate its recent merger. They can also order hundreds of biscuits for free thanks to an apparent pricing mistake.

Via its online shop, called "The Team Store", Womble Bond Dickinson is offering over 60 branded items for sale. Arranged into sections which it rather grandly calls "Collections", the shop is flogging everything from golf balls (a law firm classic) to teabags to paper napkins. And of course umbrellas.


Last year Womble Carlyle merged with Bond Dickinson. "Now", announces the store, "you can celebrate this historic combination with official Womble Bond Dickinson merchandise". Perhaps with a pro-merger lapel pin. 

Sadly, staff will be fired if they're caught without one.

In what appears to be a serious miscalculation of the public's level of affection for the new firm, WBD invites visitors to "Show your Womble Bond Dickinson pride with our exclusive apparel, or order an item as a gift for clients or family members".

"Thank you, darling, this will pay for the first 90 seconds of divorce advice."

Taking a cue from one of the worst trends in advertising, WBD claims it is "Telling our brand's story through amazing products". Going by the wares on show, that means WBD's story is about:

A melon in a fleece vest

Who couldn't understand why he always ate alone

Until he found the answer at the bottom of a glass.

WBD's description of its tumblers boasts that the design "lends an outspokenly masculine air to the series". So do consider pairing it with the golf-ball-and-business-card-dispenser to cement your status as a walking cravat.

#LiveLikePartridge

A source who stumbled across the site asked, "Are they just selling on crap that Uncle Bulgaria has picked up from Wimbledon common?"  No evidence has been found to support that theory. But RollOnFriday investigators did discover that WBD's branded 'Rectangle Chocolate Cookies' are retailing for $0.



So we ordered 1,000 of them, to be delivered to Womble Bond Dickinson's London office.



Do share them if they arrive. Because there aren't any left now.



UPDATE: Sad news cookie monsters. WBD’s shopkeep has cancelled RollOnFriday’s generous order.